Getting your marketing and events right - whether you have a small team, a large team or no team - can be challenging and costly. Acquiring new clients, building those relationship and retaining existing clients can be extremely demanding as professional services and B2B marketplaces evolve and fragment.
The Business Narrative is an events and marketing consultancy that helps you engage, educate and entertain your clients. We spend time getting to know you and your organisation, to understand your marketing / event requirements, or if you’re not sure of the direction of travel, we can help shape your thinking.
We help corporate clients, professional services and the events industry do everything they need to create and deliver exceptional events and marketing programmes – all with an eye on the strategic business goals – that communicate your business’ story with a bit of extra magic. Working to ensure that your events objectives are met, we work as an extension of your team, building trust and sharing expertise to deliver results.
It’s all about communication – with you, the client, and with your clients. We work on a consultancy basis, which means you have total transparency on costs; we charge a consulting fee, and don’t add margins onto venues, catering and event suppliers, so there are no hidden extras. This helps you control you costs and see exactly what you’re paying for. We also love to negotiate on your behalf, passing all cost savings on directly, to help your budget.
Whatever your needs, we work with you to create exceptional events and marketing campaigns.
We can help you
We create and design events that communicate your firm’s values and organise them flawlessly, allowing optimal opportunity to develop and nurture client relationships. We create conducive environments for you and your clients to engage – from private dinners to large conferences.Read more
If you don’t have in-house expertise, we are your extended marketing department. If you don’t have sufficient resources in-house, we can support your team by working on projects such as brands, websites, events or marketing materials.Read more
We advise the commercial events industry (both media / publishing owned and pure play conference companies) on acquisition due diligence, business model validation, product development, competitor analysis, partnership strategies and sector research.Read more