Fabulous positioning from Hiscox, targeting SMEs. Really slick – talks directly to the market with exactly what they want. Sure to convert well.
About Sasha Frieze
Awarded Event Producer of the Year 2020 by Conference News a week before lockdown, Sasha Frieze leads The Business Narrative and is an event producer with decades of experience helping businesses and non-profits create meaningful events. A Fellow of both the Royal Society of Arts and the Chartered Institute of Marketing, Sasha is on the board of the event industry’s Event Management Apprenticeships Programme, a mentor for Fast Forward 15 and a Visiting Lecturer in Event Management at Westminster University. Connect with her on Twitter and LinkedIn.